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FDU - New Venture Management

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Spring 2013 Course Outline -  Lectures , Assignments and Exams

             
   

Feb 2

Feb 9

Feb 16

Feb 23

Mar 2

Mar 9

Mar 16

Mar 23

Mar 30

Apr 6

Apr 13

Apr 20

Apr 27

May 4

May 11

     

N

O

 

C

L

A

S

S

     

N

O

 

C

L

A

S

S

N

O

 

C

L

A

S

S

               

Assigned Chapters

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Link to Amazon.com

 

1

2

3

4

5 & Handout

6 & Handout

7 & Handout

8,9, 10 and Handout

11 & Handout

14 & Handout

   

Assigned Lectures

 

Lecture #1 - "THINK OUT OF THE BOX"

Link

Lecture #2 - "THE REAL WORLD"

Link

Lecture #3 - "PLANTING THE SEED"

Link

Lecture #4 - "INFORMATION IS POWER"

Link

Lecture #5 - "WRITE A MARKETING PLAN"

Link

Lecture #6 - "THE BUSINESS PLAN"

Link

Lecture #7 - "PROJECTIONS"

Link

Lecture #8 - "DEBT AND OTHER FINANCING"

Lecture #9 - "SBA, LEGAL AND TAX ISSUES"

Lecture #10 - "FRANCHISING VS OWNING"

Stanley Hotel Private Equity Analysis

Lecture #11 - "EXIT STRATEGY"

Final Exam Review

 

Group Projects / Group Presentations

 

Setting-up the Teams

Naming the Establishment

Investment Strategy

 

Preliminary Marketing Plan I

Final Marketing Plan Presentations

Preliminary Projections I

Financial Analysis Presentation II

Presentation to Banks / Financial Institutions

Preliminary Business Plan I

Business Plan Presentations

 

EXAMS/QUIZ

       

Quiz #1

 

Quiz #2

   

Quiz #3

   

Final Exam

Final Exam Spreadsheet

Individual Projects

 

Anatomy of Marketing Plan

Project Vine - Presentation

Project Vine - Info Memo

Independent Study Outline

Final Project - Spa Example

               

Reading Assignments

                         

Homework Assigments

                         

Syllabus:

Projects:

Sunbay Hotel Project

Denny's Franchise Project

Ithaca Vineyards Project

Berkley Catering Hall Project

Mobile Food Services Project

Spreadsheets:

Alexandria Hotel - DCF

CAPM & WACC

Links:

www.entrepreneur.com

www.csdassociates.com live projects

Lectures:

Lecture #1 - "THINK OUT OF THE BOX"

Lecture #2 - "THE REAL WORLD"

Lecture #3 - "PLANTING THE SEED"

Lecture #4 - "INFORMATION IS POWER"

Lecture #5 - "WRITE A MARKETING PLAN"

Lecture #6 - "THE BUSINESS PLAN"

Lecture #7 - "PROJECTIONS"

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SBA Services Site

sba.gov

Market Research

Market Research Sites

The Anatomy of Marketing

Legal Material

Corporate Loan Term Sheet

Examples of Projects

Project Vine Presentation

Project Vine Business Plan